This campaign made our creative director’s dreams come true. For years, Byron has wanted to make a commercial using a projector in a warehouse and finally we made it happen. Shot over the course of a week, we filmed the actors in real life scenarios on the SJVC campus. Then we edited the footage for each actor and brought them back for another round of shooting with their edited footage projected on them in a warehouse. The spot was exactly what SJVC wanted and set them apart from other schools in the region.